![](\"https:\/\/www.fede.education\/wp-content\/uploads\/2022\/06\/FEDE-diplomes.jpg\" "\\"FEDE")
<\/span><\/div><\/div><\/div>European Bachelor\u2019s Degree in Marketing<\/h1><\/div>Educational level:<\/strong> BACHELOR EUROPEEN
\nAreas of excellence:<\/strong> commerce – marketing – communication – m\u00e9dias<\/p>\n<\/div><\/div><\/div><\/i>DOWNLOAD THE DEGREE DESCRIPTION<\/span><\/a><\/div><\/div><\/div><\/div><\/div>In a time of stiff competition, businesses must rethink their commercial approach, and they do this thanks to marketing. These companies need specialised workers who have the know-how to put into action communication campaigns, direct marketing tools, market studies and all other key strategies needed for effective commercial action.<\/p>\n<\/div><\/div><\/div><\/div><\/div>
CAREER DESTINATIONS<\/h4><\/a><\/li>
KEY SKILLS<\/h4><\/a><\/li>
PROGRAMME CONTENTS<\/h4><\/a><\/li>
INSTITUTIONS PROVIDING THIS PROGRAMME<\/h4><\/a><\/li><\/ul><\/div>CAREER DESTINATIONS<\/h4><\/a><\/li><\/ul><\/div>\n\n- Head of Field Marketing<\/li>\n
- Junior Product Manager<\/li>\n
- Head of Client Marketing<\/li>\n
- Assistant Market Manager<\/li>\n
- Sales Manager<\/li>\n
- Junior Market Manager<\/li>\n
- Direct Marketing Consultant<\/li>\n
- Head of Product Development<\/li>\n
- Assistant Product Manager<\/li>\n
- Marketing Project Manager<\/li>\n
- Head of Customer Relations<\/li>\n
- Head of Advertising<\/li>\n<\/ul>\n<\/div>
KEY SKILLS<\/h4><\/a><\/li><\/ul><\/div>\n\n- How to lead an field market study<\/li>\n
- Mastery of the implementation of a marketing plan, and how to analyse the results<\/li>\n
- Implementing a marketing strategy<\/li>\n
- Mastery of international marketing and the unique features of these markets<\/li>\n
- Mastery of a marketing project in a Business-to-Business environment through all of its phases<\/li>\n
- Mastery of the nuances and unique features of banking services and merchant banking<\/li>\n<\/ul>\n<\/div>
PROGRAMME CONTENTS<\/h4><\/a><\/li><\/ul><\/div>\n\n- Field marketing<\/li>\n
- Marketing and the Internet<\/li>\n
- Strategic marketing<\/li>\n
- Analysis matrices<\/li>\n
- International marketing and the unique features of European, foreign and emerging markets<\/li>\n
- Inter-business marketing (B to B)<\/li>\n
- Service marketing \u2013 bank marketing<\/li>\n<\/ul>\n<\/div>
INSTITUTIONS PROVIDING THIS PROGRAMME<\/h4><\/a><\/li><\/ul><\/div>\n\n- EXXEA<\/a><\/li>\n
- FDM GROUPE<\/a><\/li>\n
- FORMACTION INSTITUT<\/a><\/li>\n
- GPEI<\/a><\/li>\n
- GROUPE ESCCOT-SOGESTE<\/a><\/li>\n
- Groupe PEM<\/li>\n
- HEC ABIDJAN<\/a><\/li>\n
- IEC-AFSA Ecole Sup\u00e9rieure<\/a><\/li>\n
- IES NORMANDIE<\/a><\/li>\n
- IES NOUVELLE AQUITAINE<\/a><\/li>\n
- IES VENDEE<\/a><\/li>\n
- IFGIA<\/a><\/li>\n
- IFPB\u00a0<\/a><\/li>\n
- INEAD<\/a><\/li>\n
- IPF – INSTITUT PARISIEN DE FORMATION<\/a><\/li>\n
- ISCL<\/a><\/li>\n
- ISG<\/a><\/li>\n
- ISME NANTES<\/a><\/li>\n
- ISME VANNES<\/li>\n
- ITIC<\/a><\/li>\n
- LA CROIX ROUGE LA SALLE BREST<\/a><\/li>\n
- NEXT-U BORDEAUX<\/li>\n
- NEXT-U LILLE<\/li>\n
- NEXT-U LYON<\/li>\n
- NEXT-U PARIS<\/a><\/li>\n
- OFI ONE<\/a><\/li>\n
- ONESUP FORMATION<\/li>\n
- PRIVATE FRENCH UNIVERSITY<\/a><\/li>\n
- PROFIL MANAGER<\/a><\/li>\n
- PRO-FYL ACADEMY<\/a><\/li>\n
- QUALITY FORMATION<\/a><\/li>\n
- SUP’IPGV ARLES – SARL DELTA<\/a><\/li>\n
- WES’SUP<\/li>\n<\/ul>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"featured_media":0,"parent":0,"menu_order":0,"template":"","categories":[145,151],"tags":[],"types_de_diplomes":[],"class_list":["post-40881","diplome","type-diplome","status-publish","hentry","category-2-marketing-en","category-bachelor-europeen-en"],"acf":[],"yoast_head":"\n
European Bachelor\u2019s Degree in Marketing - FEDE - F\u00e9d\u00e9ration Europ\u00e9enne Des Ecoles<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fede.education\/en\/diplome\/european-bachelors-degree-in-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"European Bachelor\u2019s Degree in Marketing - FEDE - F\u00e9d\u00e9ration Europ\u00e9enne Des Ecoles\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.fede.education\/en\/diplome\/european-bachelors-degree-in-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"FEDE - F\u00e9d\u00e9ration Europ\u00e9enne Des Ecoles\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/fede.education\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-12T16:02:50+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@FEDE_OING\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.fede.education\/en\/diplome\/european-bachelors-degree-in-marketing\/\",\"url\":\"https:\/\/www.fede.education\/en\/diplome\/european-bachelors-degree-in-marketing\/\",\"name\":\"European Bachelor\u2019s Degree in Marketing - FEDE - F\u00e9d\u00e9ration Europ\u00e9enne Des Ecoles\",\"isPartOf\":{\"@id\":\"https:\/\/www.fede.education\/#website\"},\"datePublished\":\"2022-06-13T04:15:23+00:00\",\"dateModified\":\"2025-02-12T16:02:50+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.fede.education\/en\/diplome\/european-bachelors-degree-in-marketing\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.fede.education\/en\/diplome\/european-bachelors-degree-in-marketing\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.fede.education\/en\/diplome\/european-bachelors-degree-in-marketing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/www.fede.education\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Dipl\u00f4mes\",\"item\":\"https:\/\/www.fede.education\/diplome\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"European Bachelor\u2019s Degree in Marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.fede.education\/#website\",\"url\":\"https:\/\/www.fede.education\/\",\"name\":\"FEDE - F\u00e9d\u00e9ration Europ\u00e9enne Des Ecoles\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.fede.education\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.fede.education\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.fede.education\/#organization\",\"name\":\"FEDE - F\u00e9d\u00e9ration Europ\u00e9enne Des Ecoles\",\"url\":\"https:\/\/www.fede.education\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.fede.education\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.fede.education\/wp-content\/uploads\/2022\/08\/cropped-Logo_entete_site_FEDE.png\",\"contentUrl\":\"https:\/\/www.fede.education\/wp-content\/uploads\/2022\/08\/cropped-Logo_entete_site_FEDE.png\",\"width\":512,\"height\":512,\"caption\":\"FEDE - F\u00e9d\u00e9ration Europ\u00e9enne Des Ecoles\"},\"image\":{\"@id\":\"https:\/\/www.fede.education\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/fede.education\",\"https:\/\/x.com\/FEDE_OING\",\"https:\/\/twitter.com\/FEDE_OING\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"European Bachelor\u2019s Degree in Marketing - FEDE - F\u00e9d\u00e9ration Europ\u00e9enne Des Ecoles","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.fede.education\/en\/diplome\/european-bachelors-degree-in-marketing\/","og_locale":"en_US","og_type":"article","og_title":"European Bachelor\u2019s Degree in Marketing - FEDE - F\u00e9d\u00e9ration Europ\u00e9enne Des Ecoles","og_url":"https:\/\/www.fede.education\/en\/diplome\/european-bachelors-degree-in-marketing\/","og_site_name":"FEDE - F\u00e9d\u00e9ration Europ\u00e9enne Des Ecoles","article_publisher":"https:\/\/www.facebook.com\/fede.education","article_modified_time":"2025-02-12T16:02:50+00:00","twitter_card":"summary_large_image","twitter_site":"@FEDE_OING","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.fede.education\/en\/diplome\/european-bachelors-degree-in-marketing\/","url":"https:\/\/www.fede.education\/en\/diplome\/european-bachelors-degree-in-marketing\/","name":"European Bachelor\u2019s Degree in Marketing - FEDE - F\u00e9d\u00e9ration Europ\u00e9enne Des Ecoles","isPartOf":{"@id":"https:\/\/www.fede.education\/#website"},"datePublished":"2022-06-13T04:15:23+00:00","dateModified":"2025-02-12T16:02:50+00:00","breadcrumb":{"@id":"https:\/\/www.fede.education\/en\/diplome\/european-bachelors-degree-in-marketing\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.fede.education\/en\/diplome\/european-bachelors-degree-in-marketing\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.fede.education\/en\/diplome\/european-bachelors-degree-in-marketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.fede.education\/en\/"},{"@type":"ListItem","position":2,"name":"Dipl\u00f4mes","item":"https:\/\/www.fede.education\/diplome\/"},{"@type":"ListItem","position":3,"name":"European Bachelor\u2019s Degree in Marketing"}]},{"@type":"WebSite","@id":"https:\/\/www.fede.education\/#website","url":"https:\/\/www.fede.education\/","name":"FEDE - F\u00e9d\u00e9ration Europ\u00e9enne Des Ecoles","description":"","publisher":{"@id":"https:\/\/www.fede.education\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.fede.education\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.fede.education\/#organization","name":"FEDE - F\u00e9d\u00e9ration Europ\u00e9enne Des Ecoles","url":"https:\/\/www.fede.education\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.fede.education\/#\/schema\/logo\/image\/","url":"https:\/\/www.fede.education\/wp-content\/uploads\/2022\/08\/cropped-Logo_entete_site_FEDE.png","contentUrl":"https:\/\/www.fede.education\/wp-content\/uploads\/2022\/08\/cropped-Logo_entete_site_FEDE.png","width":512,"height":512,"caption":"FEDE - F\u00e9d\u00e9ration Europ\u00e9enne Des Ecoles"},"image":{"@id":"https:\/\/www.fede.education\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/fede.education","https:\/\/x.com\/FEDE_OING","https:\/\/twitter.com\/FEDE_OING"]}]}},"_links":{"self":[{"href":"https:\/\/www.fede.education\/en\/wp-json\/wp\/v2\/diplome\/40881"}],"collection":[{"href":"https:\/\/www.fede.education\/en\/wp-json\/wp\/v2\/diplome"}],"about":[{"href":"https:\/\/www.fede.education\/en\/wp-json\/wp\/v2\/types\/diplome"}],"version-history":[{"count":7,"href":"https:\/\/www.fede.education\/en\/wp-json\/wp\/v2\/diplome\/40881\/revisions"}],"predecessor-version":[{"id":4943761,"href":"https:\/\/www.fede.education\/en\/wp-json\/wp\/v2\/diplome\/40881\/revisions\/4943761"}],"wp:attachment":[{"href":"https:\/\/www.fede.education\/en\/wp-json\/wp\/v2\/media?parent=40881"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fede.education\/en\/wp-json\/wp\/v2\/categories?post=40881"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fede.education\/en\/wp-json\/wp\/v2\/tags?post=40881"},{"taxonomy":"types_de_diplomes","embeddable":true,"href":"https:\/\/www.fede.education\/en\/wp-json\/wp\/v2\/types_de_diplomes?post=40881"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Educational level:<\/strong> BACHELOR EUROPEEN In a time of stiff competition, businesses must rethink their commercial approach, and they do this thanks to marketing. These companies need specialised workers who have the know-how to put into action communication campaigns, direct marketing tools, market studies and all other key strategies needed for effective commercial action.<\/p>\n<\/div><\/div><\/div><\/div><\/div>
\nAreas of excellence:<\/strong> commerce – marketing – communication – m\u00e9dias<\/p>\n<\/div><\/div><\/div>CAREER DESTINATIONS<\/h4><\/a><\/li>
KEY SKILLS<\/h4><\/a><\/li>
PROGRAMME CONTENTS<\/h4><\/a><\/li>
INSTITUTIONS PROVIDING THIS PROGRAMME<\/h4><\/a><\/li><\/ul><\/div>
CAREER DESTINATIONS<\/h4><\/a><\/li><\/ul><\/div>
\n
KEY SKILLS<\/h4><\/a><\/li><\/ul><\/div>
\n
PROGRAMME CONTENTS<\/h4><\/a><\/li><\/ul><\/div>
\n
INSTITUTIONS PROVIDING THIS PROGRAMME<\/h4><\/a><\/li><\/ul><\/div>
\n